Our second priority is Place Marketing which focuses on projects to improve perceptions of the City Centre through engaging content on our digital platforms, through printed publications and the local media.
We’re bringing a programme of events to the City Centre in 2020 to engage visitors of all ages and interests and to encourage exploration of the city.
Inspiration
We've issued 4,000 40-page magazines to promote the City Centre to students
We host seasonal events to promote footfall, such as our Piccadilly Spooktacular and Friday Night Socials
We've supported and enhanced many City Centre events including The Big Feast, Your City Festival and Beats & Eats...
...And British Ceramics Bienniel, Bank Holiday Bash and Frontline Arts Festival
We've had a presence at various events
We engage with local media to provide a joined-up approach to promote our City Centre
We've issued another 40-page magazine to celebrate independents and Christmas events
We've launched a website to promote exploration of the City Centre
"An amazing and inclusive party atmosphere bringing a new audience to the City Centre." - Steve Armstrong, owner of NØRTH Kitchen + Bar
We've attended various conferences to get the City Centre out there
Our social media channels keep followers updated with news and what's on